I thought the Silvy EV ad was both gritty and hip. Did ya see it?
It’s partly to tell customers what’s coming and to keep building excitement for a future product roadmap. It’s also to attract the interest of investors.Question: if the Silverado EV First Edition sold out in 12 minutes, and my reservation confirmation for the later offering (WITHIN THE FIRST 5 MINUTES) stated that it would be a 2025 model, why does gm feel the need to spend millions on at least 2 Superbowl ads, and the barrage of YouTube ads I saw today. They clearly don't have the manufacturing bandwidth to produce the extra volume expected by this marketing effort. IMO, they will only end up with frustrated customers who will wait an exceedingly long time.
Other than that, IMO, the Dr. Evil ad was mildly humorous, but lacked substance and a clear message.